31 min listen
Forbes’ Mark Howard: Advertising is still a double digit growth business
Forbes’ Mark Howard: Advertising is still a double digit growth business
ratings:
Length:
36 minutes
Released:
May 21, 2019
Format:
Podcast episode
Description
Many publishers are trying to diversify their revenue streams instead of relying solely on advertising for revenue growth. But for Forbes, the digital ad business is still seeing double-digit growth. In the latest episode of the Digiday Podcast, Forbes CRO Mark Howard discusses revenue diversification, why a paywall isn’t right for the publisher and more.
Released:
May 21, 2019
Format:
Podcast episode
Titles in the series (100)
ABC’s Colby Smith: Follow the audience to grow digital, social reach: The answer to digital and social audience growth challenges for Colby Smith, vp of ABC News Digital, is to follow the audience. Since adopting this approach two years ago, the news network's digital division has produced content across all major... by The Digiday Podcast