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    Storytelling for Beginners: The Success Factor in Marketing How to Tell Your Story and Turn Customers Into Fans - Incl. Editorial Plan Checklist for the Right Content and 11-Step Action Plan
    Storytelling for Beginners: The Success Factor in Marketing How to Tell Your Story and Turn Customers Into Fans - Incl. Editorial Plan Checklist for the Right Content and 11-Step Action Plan
    Storytelling for Beginners: The Success Factor in Marketing How to Tell Your Story and Turn Customers Into Fans - Incl. Editorial Plan Checklist for the Right Content and 11-Step Action Plan
    Audiobook1 hour

    Storytelling for Beginners: The Success Factor in Marketing How to Tell Your Story and Turn Customers Into Fans - Incl. Editorial Plan Checklist for the Right Content and 11-Step Action Plan

    Written by Nicole Menrath

    Narrated by Casey Wayman

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    About this audiobook

    You've probably already realized that storytelling is ubiquitous today and that it's hard to imagine marketing without it. In this guide, you will first get an overview of what storytelling actually is and why it is an important part of a successful marketing strategy. In addition, you will learn in the theory section how a classic story is structured, to what extent this structure can be integrated into business practice and what alternatives there are. This again with the help of the probably best-known example of entrepreneurial storytelling - do you already guess which company we are talking about?
    LanguageEnglish
    PublisherPsiana Verlag
    Release dateSep 29, 2023
    ISBN9783757605001

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