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Data Driven and Metric Based Selling in B2B Pt.1  - Kevin Knieriem, President, Strategic GTM at Clari

Data Driven and Metric Based Selling in B2B Pt.1 - Kevin Knieriem, President, Strategic GTM at Clari

FromSelling the Cloud


Data Driven and Metric Based Selling in B2B Pt.1 - Kevin Knieriem, President, Strategic GTM at Clari

FromSelling the Cloud

ratings:
Length:
21 minutes
Released:
May 8, 2024
Format:
Podcast episode

Description

Today we are joined by Kevin Knieriem, President, Strategic GTM at Clari, we will be covering three main areas:In this episode, we had the pleasure of hosting Kevin Knieriem, the President, Strategic GTM of Clari. Our discussion revolved around three key themes:Data-Driven Companies: We delved into what it takes for companies to become truly data-driven in today's landscape.AI and B2B Sales: Exploring the evolving role of AI and machine learning in shaping the future of B2B sales.Metric-Based Sales Culture: We discussed how revenue leaders can seamlessly blend metric-based business approaches with people-driven sales cultures.Kevin shared insights from his career journey, highlighting pivotal moments where AI and data-driven strategies made a significant impact. We explored how SaaS metrics are leveraged in sales leadership and team coaching, focusing on the top metrics that matter most.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
May 8, 2024
Format:
Podcast episode

Titles in the series (29)

It takes a lot more than a great vision, a great product and even great brand awareness to achieve the level of success that leading Cloud and SaaS companies like Salesforce, DocuSign, Snowflake and Twilio have achieved. Every successful Cloud company shares a common trait - highly productive customer acquisition program and innovative sales and marketing organizations. Mark Petruzzi and Ray Rike host a wide variety of Cloud and SaaS sales and marketing leaders. Our guest include well known and respected Cloud Titans from across the industry. In a highly interactive and dynamic 30 minutes, they will share lessons learned while being executive Sales and Marketing leaders of some of the most successful SaaS and Cloud companies. This podcast builds upon the success of "Selling the Cloud", a best selling book authored by Mark Petruzzi and Paul Melchiorre.