Regina Bellows reveals a successful Google Ads strategy that boosted Return On Ad Spend (ROAS) by 31% and improved Media Efficiency Ratio (MER), all in just two and a half months!Learn how the StarterPPC team allocated budgets between Standard Shopping and Performance Max campaigns and dived deep into the importance of tracking the MER to gauge campaign success. The strategy also involves focusing the algorithm on popular products to maximize effectiveness with a limited budget, and more. Listen to this episode now.Have an ad budget that's less than $5,000/month? If so, check out our sister agency, StarterPPC, where you can get Google Ads management for a fraction of the cost! Visit www.starterppc.com for more information. This video is from StarterPPC’s YouTube channel, check it out if you want to maximize ad spend & achieve better results with a smaller budget:    / @starterppc   Related videos on the StarterPPC YouTube channel:The ROAS Shrink Is REAL:    • The ROAS Shrink Is REAL  13% Profit Increase In The Off-Season! How We Achieved This With Google Ads For Small Businesses:    • 13% Profit Increase In The Off-Season...   Effective Conversion Goal Settings: Make The Algorithm Work For You:    • Effective Conversion Goal Settings: M...   0:00 Achieving 31% Google Ads ROAS Increase In 2.5 Months1:58 Campaign breakdown6:58 Adjusting budgets 7:32 Need help scaling Google Ads with a limited budget? Let StarterPPC help you!8:47 Focusing on popular productsNeed help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/? The Ultimate Guide to Google Ads for 2023: