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Optimizing Google Ads Performance Max for Lead Generation | YouTube Q&A Replay

Optimizing Google Ads Performance Max for Lead Generation | YouTube Q&A Replay

FromThe Google Ads Podcast


Optimizing Google Ads Performance Max for Lead Generation | YouTube Q&A Replay

FromThe Google Ads Podcast

ratings:
Length:
53 minutes
Released:
Apr 28, 2022
Format:
Podcast episode

Description

Missed the Live Q&A Session? Catch Kasim and John every Friday at 1 PM PST on the Solutions 8 YouTube channel as they answer everything you want to know about Google Ads, especially on Performance Max campaigns - strategies, secrets, guides, and so much more! See you next week! ? For now, you can hear the recording where they share how to optimize Google Ads PMax for lead generation and increased sales in eCommerce. They also reveal a Solutions 8 trade secret to getting 500% ROAS by controlling PMax, and so much more!0:00 Weekly Live Q&A to scale your business with Google Ads Performance Max and other campaign types1:50 Performance Max for lead generation, how audience signals and asset groups work9:19 Bidding strategy: Max conversion value vs Target ROAS (with data from Google)15:27 Why Google Ads Performance Max is better than Smart Shopping campaigns19:11 What to focus on to increase eCommerce sales and leads21:39 PMax campaign vs high-performing search campaign24:25 Are we getting negative keywords for PMax?28:11 What to do if PMax stops working after adjusting your TROAS34:24 Solutions 8 trade secret for getting 500% ROAS with less ad spend in PMax41:07 PMax issue: getting repeat leads and conversions47:17 Local campaigns are turning into Performance Max campaigns53:39 How to transition your Smart Shopping campaigns to Performance Max??? The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8 https://youtu.be/_mOv9_qrtpg https://youtu.be/syadgcDVntU Want to learn more about Google Ads Performance Max?https://youtube.com/playlist?list=PLp...? Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw ? Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:
Released:
Apr 28, 2022
Format:
Podcast episode

Titles in the series (100)

The Google Ads Podcast is here to help you achieve your business goals with Google Ads! Brought to you by Solutions 8, the global authority in the Google Ads space and one of the world's leading PPC agencies. Listen in to get the best PPC strategies, tutorials, tips, tricks, hacks, best practices, and REAL case studies. Go to Sol8.com to get help with your Google Ads