20 min listen
Why Social Media & Advertising Need To Evolve
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Why Social Media & Advertising Need To Evolve
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
19 minutes
Released:
Mar 6, 2024
Format:
Podcast episode
Description
Manu Matthew, CEO of Cohora, delves into the evolution of social media advertising and marketing data. As third-party cookies make their departure, brands must rethink their approach to social and advertising. This comes at a time when customers want more personalized experiences and are even willing to share more data. However, brands, hindered by fragmented tech stacks, struggle to fully utilize this information. Today, Manu discusses why social media and advertising need to evolve.Connect With: Manu Matthew: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Mar 6, 2024
Format:
Podcast episode
Titles in the series (100)
eCommerce Secrets that Get Paid Social Ads to Perform (Part 2) -- Timothy Brown // Huckberry by MarTech Podcast ™ // Marketing + Technology = Business Growth