25 min listen
S23E2 - Predicting outcomes
Fromunbillable hours - a podcast about better professional services marketing
S23E2 - Predicting outcomes
Fromunbillable hours - a podcast about better professional services marketing
ratings:
Length:
28 minutes
Released:
Aug 4, 2023
Format:
Podcast episode
Description
We're revisiting all things KPI, targets, and measurement in this one... and Flo and Ash share their method and model for building a dashboard that will enable you to predict and report on business outcomes.
Oh, and a note: DO make sure to grab the shownotes on unbillable-hrs.com ... they come with a fully editable PowerPoint including the model Ash and Flo discuss here, plus a collection of Benchmark conversion rates for your own funnel!
Voices, production, etc. by Ash and Flo.
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota
Pls. find the shownotes for this episode at unbillable-hrs.com.
Oh, and a note: DO make sure to grab the shownotes on unbillable-hrs.com ... they come with a fully editable PowerPoint including the model Ash and Flo discuss here, plus a collection of Benchmark conversion rates for your own funnel!
Voices, production, etc. by Ash and Flo.
Creative and design advice by @calmar.creativ
Into, outro voiceover by @iamthedakota
Music also by @iamthedakota
Pls. find the shownotes for this episode at unbillable-hrs.com.
Released:
Aug 4, 2023
Format:
Podcast episode
Titles in the series (100)
S12E4 - Fixing events: It's 2022, Covid is, uh... sort of behind us (not really though) - and firms are hosting in-person events again... only to realize that, well, they don't always run quite as smoothly as they used to do. Why? And how do we fix it? Ash and Flo discuss:... by unbillable hours - a podcast about better professional services marketing