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SFR 271: Fight For, Fight Against

SFR 271: Fight For, Fight Against

FromSales Funnel Radio


SFR 271: Fight For, Fight Against

FromSales Funnel Radio

ratings:
Length:
13 minutes
Released:
Aug 23, 2019
Format:
Podcast episode

Description

One of the simplest ways to create the noise needed for large sales is to get public about what you're fighting *for* and *against*.    You'll find the added polarity CAN carry your product faster and further than you could on your own...   I’ve been making some people pretty livid recently…   ...and it’s ALL because of ONE simple sentence!   What if I could share this dangerous fill-in-the-blank sentence with you, (it has the power to totally revolutionize your business) - would you be interested???   *CAUTION*   … this sentence isn’t for the weak-minded and it will probably bring you some haters!!! (I’ve definitely been feeling nervous recently).   But it’ll also help you to…   Develop your attractive character   Define your market   Increase engagement with your content   Grow your following (which is one of the questions I get asked most often)   …so are you ready to take this next step? CAPITALIST PIG SALES PSYCHOLOGY #OINK   There are a few specific principles that I use which work very well to get my message out there, and they have EVERYTHING to do with The Capitalist Pig!    But you have to understand the reason why The Capitalist Pig has worked so well and why I've made such a big deal about my schtick lately.    It’s all because I’ve been taking a stand *FOR* and *AGAINST*...   So…   I'll just tell you right now, the BIGGEST thing you can do is to figure out how to complete this ONE sentence…   It’s coming soon….   (Well, I’ve gotta create some suspense... ?)   #HollywoodLaunchCampaign   THE SENTENCE IS...  ... My name is  --------- -------- and I am fighting FOR ------- #Blank ?! and fighting  AGAINST ------- #Blank?!   *THAT’S IT*   You just need to answer the questions:   I'm fighting for ------ #Blank?!    I'm fighting against------  #Blank?!   … and if you can fill out that sentence, suddenly there begins to be purpose behind everything you do.    Let me tell you WHY... HOW TO INCREASE SALES   Recently, I had a chance to go consult with a clothing company for the whole day and we talked about how to create funnels so they could sell MORE.    They do a lot of e-comm in traditional methods, such as Shopify but they were like, "Hey, we want a funnel."    So I had a chance to hang out with them.    They make a lot of videos, and they'll go live like four hours every day selling clothing... and they make A LOT of money!   So I started asking them, "Which articles of clothing sell the most?"    They said, "Well, it changes a lot because we get so many new pieces in."    They named a few types that did really well, and then at the end, (and this is fascinating), they added, "And frankly, any article of clothing that’s tied to a purpose."    I asked, "What do you mean?"  And *this* is what they told me:   "Any article of clothing that is tied to a bigger ‘why’ than the clothing itself ALWAYS sells more than anything else."   I’m telling you this to illustrate the point that, it doesn't matter…    What you're selling...    What you're doing…   What content you put out...   YOU NEED A ‘WHY!’   The Capitalist Pig thing, I totally do it for that reason.    Ever since I started posting about being A Capitalist Pig, I’ve had people reach out to me totally #LIVID!   (... until I get the opportunity to explain to them why I do it)   I tell them:   "Look, I just don't believe that we should get government hand-outs."   They say, "But I believe we you should take care of people."    I'm like, "I do, too!” In fact...   I believe can take care of more people when I'm rich rather than poor.    They're like, "Oh, okay. Yeah, me too.”    It’s NOT about me living in an ivory tower.    But when you say:    "Hey, my name's ------- -------,  I'm fighting FOR ---- #Blank, and I'm fighting AGAINST---- #Blank!"    … in the long-term, people care MORE about your cause than what you sell.    Do you hear that clearly?    Get public about what you're fighting for and fighting against. More and more, people are WANTING a he
Released:
Aug 23, 2019
Format:
Podcast episode

Titles in the series (100)

My first 5 years in entrepreneurship was 34 painful product failures in a row (you heard me). Finally, on #35 it clicked, and for the next 4 years, 55 NEW offers made over $11m. I’ve learned enough to see a few flaws in my baby business… So, as entrepreneurs do, I built it up, just to burn it ALL down; deleting 50 products, and starting fresh. We’re a group of capitalist pig-loving entrepreneurs who are actively trying to get rich and give back. Be sure to download Season 1: From $0 to $5m for free at https://salesfunnelradio.com I’m your host, Steve J Larsen, and welcome to Sales Funnel Radio Season 2: Journey $100M