Today I want to give you a peek behind the curtain to share with you the reasons why OfferMind …     ..was FREE  the first year       ...will NEVER be free again       … was a very STRATEGIC move on my part   WHAT WAS GOING ON?   People have asked why I gave OfferMind as a FREE bonus to the 30-Day book…   Others have gotten mad that it's NOT free any more…   And one person, (and I totally get this), commented that they hadn’t come to Offermind BECAUSE it was free…   He’d judged the content based on the fact that the event was free.   First of all, OfferMind was NOT a cheap event. Even though it was free, it cost me $80,000 to put on.   We didn't make much money from the whole thing once it was said and done, and I’m totally fine with that…   In fact, making money wasn't the primary purpose of OfferMInd at all ;-)   For you to understand WHY I need to walk you through what was going on in my business life at the time:   I left ClickFunnels in January 2018 I started out selling in the network marketing industry, (which I'm still very much a part of) #secretmlmhacks Around September 2018, I started to wonder about my life’s purpose   “Oh, my gosh... what is it that I really, really, really wanna do?”   I’d identified a place where the market wanted some value. I knew how to deliver that value and I was selling in that space… and it was going extremely well.   I love Network Marketers, but I’d started to wonder what it was that I actually wanted to be known for?   So I started having some deep heart to hearts around finding my purpose and I started future casting 5, 10, 15 years - which isn’t something I usually do.   WHAT DOES THE FUTURE HOLD?   I always hate it when gurus ask you to set goals by asking, “What's your life gonna be like 10 years from now?”   By the beard of Zeus…   I don't know what my life’s gonna be like six months from now most the time! I think it's stupid to plan that way.   I think it was Tim Ferriss who said that after six months planning is just guessing... I totally agree with that.   There's some fluidness that I can't have if I  try to plan everything out all the time...   However, as  I learned from Alex Charfen, you need to be able to predict the future in your business so that I know what action to take… and what I need to do to make things come to fruition.   ...I've been practicing this a lot in last six months, and it's been working.   I say, “Hey, here's where we're going,” and then we go there... BOOM, it shows up - which is awesome.   Now…   Back to the PURPOSE question…   I started asking:   What is it that I actually wanna do?     How is it that I wanna move forward professionally?       What do I really wanna be known for?       What’s my natural skill set?       What are am I already known for?       What am I good at?     It's always best when you can build a business around your natural skill set. I'm not saying you have to... but it helps a lot.   I also started consulting with people that I look up to who are my peers and my coaches.   I hire a lot of coaches, guys. That’s one of the fastest accelerants to the game. I get coached.   I know I bring up Russell Brunson a lot... and it’s because I spent two years sitting next to the guy.   It's NOT like I did anything else. I didn't have any hobbies. It was such a fast work pace over there - I didn't do anything else with my life. So, I have two years of memories that I keep going back to.   THEN STEPHEN ASKED RUSSELL THE PURPOSE QUESTION…   A bunch of us were hanging out at an Inner Circle at James Friel’s house.   Russell and Myron Golden were standing side by side, I was on the other side of a couch, and we were talking...   Russell looks over and asks, “How are things going then?” I said, “Good, but I'm trying to figure out what my purpose is?”   (Have you ever asked that question? It's an important question to ask…)   ...the moment those words left my mouth, Russell starts laughing hysterically.   I was like, “It