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SFR 256: How I 'Earn' The Chapter...

SFR 256: How I 'Earn' The Chapter...

FromSales Funnel Radio


SFR 256: How I 'Earn' The Chapter...

FromSales Funnel Radio

ratings:
Length:
27 minutes
Released:
Jul 2, 2019
Format:
Podcast episode

Description

This is the process I went through to write my chapter for the new Affiliate BootCamp book...   I actually didn't know that writing books would be part of the journey, but I’m here to document my journey, so I have to tell you that…    When you start publishing a lot, people start to ask you to publish in other fashions as well   … so, quite unexpectedly,  I've found myself writing A LOT of guest chapters in some REALLY cool books.   So today, I want to show the process of how I write chapters for books.    ..honestly, I NEVER thought I’d be giving book writing advice ;-)   BOOK WRITING ADVICE, LARSEN STYLEE   Now, some of you guys may have seen this in the past, but you might get new insights on:   How I write chapters   Why I do write chapters in the way I do.    https://media.giphy.com/media/SRlH6uLa5zI3FPBaLK/giphy.gif   The chapter that I’m gonna show you is for Russell Brunson's New Affiliate Bootcamp Program - which comes with a book.   Russell had a ton of us write an answer to the question:   How do you become a ClickFunnels Super Affiliate and make enough money that you can do kinda what you want to in 100 days?   I was like, "Oh, that's a sweet prompt."    I spent most of Christmas writing it…   I think you’ll enjoy seeing the process  I use... 'cos I don't write crap, and it takes A LOT for me to write how I do.   In fact, some people have reached out saying things like, "Stephen, you could do it faster than that!"    I'm like, "Yeah maybe, but it might be way less cool!"    WHY I LOVE AFFILIATE   My first big money came from affiliate marketing   I wanted to build a team and products when I was working at ClickFunnels, but I didn't have discretionary income or time…   Working at ClickFunnels is not a 9-to-5 job -  it's way more than that.    I was like, "How can I crap done when I still have an actual job?”    So I started droppin' out these cool little affiliate promos, and I'd make money, but I wouldn't take the money as profit…    I never take money from affiliate marketing as profit.    I'd go in and dump it back into hiring a team or getting a piece of a product done…   I remember the first time I hired a coder to go in and code the first version of the blog for Sales Funnel Radio…   I ALWAYS used affiliate cash to build my business it was NEVER my own money.    I don't ever use affiliate cash for profit, it's ALWAYS an accelerant to do expensive projects I've been waiting to do.    So I want to share with you what I've been doing.    So check this out…   I relaxed the first few days for Christmas, and then after that, I was like, "I have got to work,” like, I can't not work.    It's the same method and pattern that I use to write my own book, to come up with stuff for the 30-Days chapter that I wrote.    METHOD IN MAY MADNESS?   First of all...    I start with the main image that kinda represents EVERYTHING right from the top, and I set that at the top.    (For 30-Days, I didn't draw a picture, it actually would have been easier to write.)   Down the left side, I write all the major topics of what should actually be in the book.    Shooting off to the right is every one of the deep-dive strategies.   Next, I think through those four major topics down the side, and just start dumping in topics with legal pieces of paper:   "Oh yeah, let's talk about that. Hmmm,  that's about that. So is this, so is this, so is this…."    I make a big stack of yellow pad papers, organize them, and take out any of them that don't make sense.    … so it's a BIG process.    I don't write crap.    Then what I do from there is, go week by week and write it on my whiteboard.    I wrote out it wants you to do it in 100 days, well 100 days is 14 weeks, so I said, "Well, this is what I'd do week by week."  It's an aggressive plan, but it's very similar to what I've actually pulled off.   I almost felt like I was documenting - it's not so much theory because it’s what I actually did...    And I did most of it while work
Released:
Jul 2, 2019
Format:
Podcast episode

Titles in the series (100)

My first 5 years in entrepreneurship was 34 painful product failures in a row (you heard me). Finally, on #35 it clicked, and for the next 4 years, 55 NEW offers made over $11m. I’ve learned enough to see a few flaws in my baby business… So, as entrepreneurs do, I built it up, just to burn it ALL down; deleting 50 products, and starting fresh. We’re a group of capitalist pig-loving entrepreneurs who are actively trying to get rich and give back. Be sure to download Season 1: From $0 to $5m for free at https://salesfunnelradio.com I’m your host, Steve J Larsen, and welcome to Sales Funnel Radio Season 2: Journey $100M