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Let’s Get Down to (Sustainable) Business: Driving toward Bridgestone’s future goals through material science, circularity, partnerships and more
Let’s Get Down to (Sustainable) Business: Driving toward Bridgestone’s future goals through material science, circularity, partnerships and more
ratings:
Length:
33 minutes
Released:
May 15, 2023
Format:
Podcast episode
Description
Teams across Bridgestone are increasingly focused on helping the company advance toward its long-term sustainability goals, but one group in particular has this pursuit more explicitly outlined in its name. From developing new demo tires with 75% recycled and renewable materials to forging partnerships that seek to unlock new possibilities for end-of-life tires, the Sustainable Business Office is tasked with identifying, innovating, evaluating, and incubating exploratory opportunities that can drive value for society and our customers. Erik Seidel, Vice President of the Sustainable Business Office, and Marcela Castaño, Lead Applied Researcher of Sustainable Materials and Circular Economy, join host Keith Cawley to break it all down.
Released:
May 15, 2023
Format:
Podcast episode
Titles in the series (64)
Introducing THRIVE Season 1: THRIVE, Bridgestone’s first ever podcast, is bringing listeners the unique perspectives and experiences of people across the organization through personal conversations to help us all understand how an industry giant is evolving at a moment of... by THRIVE by Bridgestone Americas