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Win on Sunday, Sell on Monday: The inside track on the Firestone brand’s role in racing

Win on Sunday, Sell on Monday: The inside track on the Firestone brand’s role in racing

FromTHRIVE by Bridgestone Americas


Win on Sunday, Sell on Monday: The inside track on the Firestone brand’s role in racing

FromTHRIVE by Bridgestone Americas

ratings:
Length:
30 minutes
Released:
May 17, 2021
Format:
Podcast episode

Description

Bridgestone’s roots in racing date back more than a century through the Firestone brand. Since Ray Harroun’s Firestone-equipped Marmon Wasp won the inaugural Indianapolis 500 in 1911, the brand has been synonymous with open-wheel racing and delivered leading-edge tire technology that has pushed the sport forward. In this first episode of season two, THRIVE host Keith Cawley takes us to the track for a conversation with Cara Adams, Director of Race Tire Engineering and Manufacturing for Bridgestone Americas. Then Keith goes behind the scenes with John Larkins, a cureman at Bridgestone’s Advanced Technology Workshop in Akron, Ohio, where a team of dedicated professionals is building tires by hand to meet the intense demands of one of the world’s fastest racing series.
Released:
May 17, 2021
Format:
Podcast episode

Titles in the series (64)

Bridgestone’s THRIVE aims to bring our North Star to life through a combination of compelling, human interest stories from teammates across the company and high-level conversations with Bridgestone leaders. These conversations will let the unique perspectives and experiences of our people tell the story of how an industry giant is evolving at a moment of unprecedented change in technology, consumer behavior, and society to meet new demands and build a culture where everyone can thrive.