39 min listen
S02 E18 Odeeo's Amit Monheit On Growing Your Game's Daily Revenue And LTV With Audio Ads
S02 E18 Odeeo's Amit Monheit On Growing Your Game's Daily Revenue And LTV With Audio Ads
ratings:
Length:
9 minutes
Released:
Mar 22, 2023
Format:
Podcast episode
Description
Want to improve your user experience, develop relationships with major brands, and significantly increase your ARPDAU? Odeeo has got you covered. Peggy Anne Salz chatted with Odeeo Co-Founder and CEO Amit Monheit at PGC London 2023 about how the company's audio ads delivered 5-15% incremental ARPDAU uplifts to studios Superfine (previously Gamejam Co) and TapNation. Amit says in-game audio advertising is ideal for mobile gaming, allowing players more control over their ad experience while increasing brand awareness. He thinks this ad category will be "huge within the next three or four years," so get on board now!
CHAPTER TIMESTAMPS
00:00 - Jingles for games?
03:52 - Increased ARPAU and brands' dedication to games
06:32 - Working with B2C and D2C brands in mobile games
* * * * * * * * * * * * * * *
** Let's Connect **
?? Twitter - https://twitter.com/pgbiz
?? LinkedIn Group - https://www.linkedin.com/groups/144491/
?? Facebook - https://www.facebook.com/PGbiz
?? Website - https://www.pocketgamer.biz
Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event
CHAPTER TIMESTAMPS
00:00 - Jingles for games?
03:52 - Increased ARPAU and brands' dedication to games
06:32 - Working with B2C and D2C brands in mobile games
* * * * * * * * * * * * * * *
** Let's Connect **
?? Twitter - https://twitter.com/pgbiz
?? LinkedIn Group - https://www.linkedin.com/groups/144491/
?? Facebook - https://www.facebook.com/PGbiz
?? Website - https://www.pocketgamer.biz
Check out more world-class speakers sharing their insights and expertise at one of our events. You can find details of our next event here - https://www.pgconnects.com/next-event
Released:
Mar 22, 2023
Format:
Podcast episode
Titles in the series (90)
S01 E02 Ella Romanos of Fundamentally Games on the importance of LiveOps by PocketGamer.biz Podcast