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340) Empowering SMBs: The Key to Community Growth with Financial Brands

340) Empowering SMBs: The Key to Community Growth with Financial Brands

FromBanking on Digital Growth


340) Empowering SMBs: The Key to Community Growth with Financial Brands

FromBanking on Digital Growth

ratings:
Length:
26 minutes
Released:
Oct 10, 2023
Format:
Podcast episode

Description

In today's fast-evolving economic landscape, small to midsize businesses (SMBs) play a pivotal role in community development. However, kicking off and scaling a small to midsize business can be a tough row to hoe. They are often in search of supportive community financial brands that can provide them with the much-needed help and hope. 

The unexplored potential of collaboration between SMBs and financial brands can be the game-changer in promoting community growth.

In our latest episode, we explore the Heart of Growth series with April Clobes, the Presid ent and CEO of MSU Federal Credit Union. MSUFCU is leading the  way in supporting SMBs, recognizing their indelible role in fostering community growth. This episode is not just a dialogue; it's a call to action for banks and credit unions to step up, engage with SMBs, and jointly usher in a new era of community growth and financial empowerment. 

Join us as we discuss:

-Local partnerships and digital solutions (1:25)

-Collaboration and co-creation in financial services (8:48)

-Supporting small businesses through financial services (16:30)

You can find this episode and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here. 
Released:
Oct 10, 2023
Format:
Podcast episode

Titles in the series (100)

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.