Trevor Turnbull is one of the foremost experts when it comes to leveraging the power of LinkedIn to grow your business.In this episode of The Dealer Playbook Podcast, Michael and Robert are joined by Trevor to discover the exact process he uses to optimize, grow, and leverage his LinkedIn profile.You're going to learn what you can do to expand your community and grow your social influence. You'll also get access to Trevor Turnbull's LinkedIn strategy that will help you grow your customer base and sell more cars.LinkedIn is about peopleIt's important to remember that social media is about networking with real people. Whatever wouldn't be acceptable to do in real life, should definitely not happen on LinkedIn or any social network, for that matter.For example, when joining groups on LinkedIn, it's best to focus on building relationships rather than trying to jump into the conversation by promoting what you do. It's important to grow your network and circle of influence naturally. Connect with Trevor TurnbullIf you'd like to get in touch with Trevor, connect with him on LinkedIn here. Connect with Team DPBTwitterFacebookInstagramMichael Cirillo's BlogMichael Cirillo on LinkedIn