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157) #ExponentialInsights: Never Stop Learning - How Marketers Can Prove their Value

157) #ExponentialInsights: Never Stop Learning - How Marketers Can Prove their Value

FromBanking on Digital Growth


157) #ExponentialInsights: Never Stop Learning - How Marketers Can Prove their Value

FromBanking on Digital Growth

ratings:
Length:
46 minutes
Released:
Jan 10, 2022
Format:
Podcast episode

Description

In today’s rapidly shifting financial landscape, there is one quality every marketer should cultivate…
Continuous learning.
Whether that’s learning the ins and outs of the business or becoming the customer expert, if you never stop learning, you never get left behind.
In today’s show, I’m speaking with a master of continuous learning, Douglas Burdett, Host of the Marketing Book Podcast, who may just be the most well-read marketer around.
Join us as we discuss:
- Why marketers need to never stop learning
- Why every marketer should become the customer expert
- How marketers can overcome negative stereotypes and demonstrate their value to the business
You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts, on Spotify, or here.
Listening on a desktop & can’t see the links? Just search for Banking on Digital Growth in your favorite podcast player.
Released:
Jan 10, 2022
Format:
Podcast episode

Titles in the series (100)

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.