Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

123) #ClarityCalls: How to Build a Customer-Driven Community

123) #ClarityCalls: How to Build a Customer-Driven Community

FromBanking on Digital Growth


123) #ClarityCalls: How to Build a Customer-Driven Community

FromBanking on Digital Growth

ratings:
Length:
27 minutes
Released:
Sep 7, 2021
Format:
Podcast episode

Description

How do you build a community of your customers from whom you can gain key insights about your financial brand? 

What obstacles stand in the way?

In today’s Clarity Calls episode, Erin Caldwell , Director of Client Voice at MX , and I dive into these questions to find out how to make Erin’s customer-driven community the best it can be.

In this episode, we discuss:
Erin’s customer-driven community
Ensuring the sturdiness of a community built of competitors
The four C’s of community

You can find this interview and many more by subscribing to Banking on Digital Growth on Apple Podcasts , on Spotify , or here .

Listening on a desktop & can’t see the links? Just search for Banking on Digital Growth in your favorite podcast player.
Released:
Sep 7, 2021
Format:
Podcast episode

Titles in the series (100)

If you’re part of a financial brand marketing, sales, or leadership team, you know the entire industry is in the midst of exponential change fueled by new technologies. Consumers now make purchase decisions long before they walk into a physical branch location, if they walk into a branch at all, while mobile banks, digital lenders, and fintechs have transformed traditional growth models rooted in legacy broadcast marketing and branch sales strategies.Get ready to gain practical insights, proven ideas, and empowering inspiration as financial brand marketing and sales leaders, along with the leading digital marketing and sales technology firms, share their stories to help you maximize your digital growth potential here on Banking on Digital Growth.