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21. Brand Positioning Audits [Webinar Replay]

21. Brand Positioning Audits [Webinar Replay]

FromThe B2B Marketing Gap Podcast


21. Brand Positioning Audits [Webinar Replay]

FromThe B2B Marketing Gap Podcast

ratings:
Length:
39 minutes
Released:
Jun 15, 2023
Format:
Podcast episode

Description

I review and audit five B2B companies, focusing on brand positioning and effective communication with ideal clients.

I discuss the challenges faced by B2B companies and highlight the importance of consistent value communication.

I then provide the audits for TrustShare, Energize, Austin-Smith:Lord, Infonyx and Drimify, emphasising the need to address target audience pain points and stand out from competitors.

To join upcoming live lesson webinars (free) visit www.tambinimarketing.co.uk/events

Podcast » https://anchor.fm/jade-tambini

1-2-1 bookings » www.tambinimarketing.co.uk/services

You can connect with me here!
» tiktok: @b2bjade
https://www.tiktok.com/@b2bjade

» LinkedIn
https://www.linkedin.com/in/jade-tamb...

» twitter: @jadetambini
https://twitter.com/JadeTambini#b2bmarketing #b2bmarketingstrategy #marketingmanager #marketingassistant
Released:
Jun 15, 2023
Format:
Podcast episode

Titles in the series (28)

A podcast for junior and mid-level B2B Marketers who want to become more strategic, develop their people skills and grow their expertise in order to raise the profile of marketing in their organisations. The B2B marketing gap is the void, or in other words lack of strategy, between directors on the board and junior/ mid-level marketers. Join me for practical advice, a refreshing confidence boost and the odd entertaining anecdote.