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    9. What Is Brand Positioning And Why Is It Important in B2B Marketing?

    9. What Is Brand Positioning And Why Is It Important in B2B Marketing?

    FromThe B2B Marketing Gap Podcast

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    9. What Is Brand Positioning And Why Is It Important in B2B Marketing?

    FromThe B2B Marketing Gap Podcast

    ratings:
    Length:
    48 minutes
    Released:
    Dec 20, 2022
    Format:
    Podcast episode

    Description

    I share why brand positioning is THE single most important (and under-discussed) area of b2b marketing success when it comes to crafting messaging that works. 
    To join upcoming live lesson webinars (free) visit www.tambinimarketing.co.uk/events    
    Released:
    Dec 20, 2022
    Format:
    Podcast episode

    Titles in the series (28)

    A podcast for junior and mid-level B2B Marketers who want to become more strategic, develop their people skills and grow their expertise in order to raise the profile of marketing in their organisations. The B2B marketing gap is the void, or in other words lack of strategy, between directors on the board and junior/ mid-level marketers. Join me for practical advice, a refreshing confidence boost and the odd entertaining anecdote.