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22. Using Stats To Get Investment in B2B Marketing

22. Using Stats To Get Investment in B2B Marketing

FromThe B2B Marketing Gap Podcast


22. Using Stats To Get Investment in B2B Marketing

FromThe B2B Marketing Gap Podcast

ratings:
Length:
25 minutes
Released:
Jun 29, 2023
Format:
Podcast episode

Description

I share how I use data and stats to get buy in from leaders who are perhaps skeptical about moving away from traditional and dated selling models into more modern approaches that will get better results in B2B companies.

I also share exciting news on reaching 20k followers on TikTok, thanking the community for how lovely it's been interacting over the past year as the channel (B2B Jade) has evolved.

I get vulnerable too, sharing how it felt uncomfortable recently going viral and being attacked on a stat I shared, but how it's important to leave our comfort zones while knowing out stuff - inside and out!

To join upcoming live lesson webinars (free) visit ⁠www.tambinimarketing.co.uk/events ⁠ 

Podcast » ⁠https://anchor.fm/jade-tambini⁠ 

1-2-1 bookings » ⁠www.tambinimarketing.co.uk/services⁠ 

You can connect with me here!
» tiktok: @b2bjade⁠ https://www.tiktok.com/@b2bjade⁠ 
» LinkedIn ⁠https://www.linkedin.com/in/jade-tambini-76380312/
» Twitter: @jadetambini⁠https://twitter.com/JadeTambini⁠⁠

#b2bmarketing⁠ ⁠#b2bmarketingstrategy⁠ ⁠#marketingmanager⁠ ⁠#marketingassistant⁠
Released:
Jun 29, 2023
Format:
Podcast episode

Titles in the series (28)

A podcast for junior and mid-level B2B Marketers who want to become more strategic, develop their people skills and grow their expertise in order to raise the profile of marketing in their organisations. The B2B marketing gap is the void, or in other words lack of strategy, between directors on the board and junior/ mid-level marketers. Join me for practical advice, a refreshing confidence boost and the odd entertaining anecdote.