65 min listen
From Customers to Brand Advocates: Direct Response vs. Branding | Dylan Ander
From Customers to Brand Advocates: Direct Response vs. Branding | Dylan Ander
ratings:
Length:
84 minutes
Released:
Jun 5, 2023
Format:
Podcast episode
Description
Save your space in line and join the waitlist for Willy today. Willy is the free ecommerce dashboard you can set up in seconds and bring real-time actionable insights to your team!In this episode of the Adspend Podcast, we sit down with Dylan Ander, Founder of SplitTesting.com, to explore the world of conversion rate optimization (CRO) and business success. Join us as we delve into key insights such as optimizing the entire funnel, avoiding emotional decision-making in marketing, and the continuous incremental optimization of landing pages. Discover how elevating your brand's website with satellite landing pages, combining direct response and branding strategies, and building meaningful relationships with customers can drive long-term success. Plus, we explore essential books for business growth and the exciting potential of self-adjusting websites powered by AI analytics. Tune in for a power-packed episode that will revolutionize your approach to CRO and business optimization.Get in touch with our guest here: https://www.linkedin.com/in/dylan-ander-2287a6149/overlay/photo/Check out https://splittesting.com/Oh. And before we forget...Join 20,000+ of the best ecommerce marketers + operators and get marketing breakdowns, expert advice, and insider marketing resources straight to your inbox, right here.Connect with us on social! ?Follow Triple Whale on Twitter - https://twitter.com/triplewhaleFollow Ash on Twitter - https://twitter.com/ashvinmelwaniFollow Rabah on Twitter - https://twitter.com/rabahrahilSee you next Monday at 9AM EST ?
Released:
Jun 5, 2023
Format:
Podcast episode
Titles in the series (55)
EP 04 - The TRUTH About What's Working In Media Buying Right Now by Adspend with Ash Melwani and Rabah Rahil