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Think 'Customer Journey' first to increase marketing impact with Omnisend's Rytis Lauris

Think 'Customer Journey' first to increase marketing impact with Omnisend's Rytis Lauris

FromeCommerce MasterPlan


Think 'Customer Journey' first to increase marketing impact with Omnisend's Rytis Lauris

FromeCommerce MasterPlan

ratings:
Length:
31 minutes
Released:
Nov 18, 2019
Format:
Podcast episode

Description

My guest is Rytis Lauris, the CEO and co-founder of Omnisend, an eCommerce marketing automation service trusted by over 50,000 marketers! He was on the show earlier this year (episode 195) to talk about the rebranding process he took Omnisend through in 2018, and he’s back to talk about what he and his team focus on day in day out – omnichannel best practice, based on the customer journey.This podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy
Released:
Nov 18, 2019
Format:
Podcast episode

Titles in the series (100)

Trying to work out how to acquire more customers? Need to improve customer retention? Or just looking for some reassurance you’re on the right track? That’s what the eCommerce MasterPlan is here for. Every week we interview an e-Commerce business person (owner, manager or marketer) with a fascinating insight into successful online retailing. Their business might be a UK mail order retailer, an online-only store from Australia, or a brick and clicks business from the USA – but every one of them is doing something we can all learn from. Many of our guests are using Shopify & Klaviyo, but we also have guests using Wix, Bigcommerce, Woocommerce, Omnisend and Magento. So you're sure to find an episode that directly helps YOU. Listen for advice on what to do next, the reassurance you’re heading in the right direction and all the inspiration you need to grow your eCommerce business without losing your life in the process! This podcast uses the following third-party services for analysis: Podsights - https://podsights.com/privacy