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A Deep Dive into Influence Marketing with Find Your Influence

A Deep Dive into Influence Marketing with Find Your Influence

FromWinfluence - The Influence Marketing Podcast


A Deep Dive into Influence Marketing with Find Your Influence

FromWinfluence - The Influence Marketing Podcast

ratings:
Length:
34 minutes
Released:
Jan 13, 2021
Format:
Podcast episode

Description

There's a reason Winfluence often features people representing the influence marketing software solutions and it isn't sponsorship dollars. These are the people working in and thinking about influence marketing every day, so they have great insights and perspective to share.
I thought I knew most of the players in the software space until I recently stumbled upon Find Your Influence, an end-to-end influencer marketing software and managed services company based in the Phoenix area. Its co-founders, Jamie Reardon and Cristine Vieria, sat out to build the first complete software solution for the industry. They've been around since 2013.
We did a deep dive into their software platform, but then chatted about what 2021 has in store for us in the influence marketing space. Jamie even opened up the conversation about performance-based influencer marketing, which triggered a slightly different context for me, but we had a very informative and insightful conversation about that and other topics you'll be smarter for hearing.
Dive in with us and be sure to share the episode with a friend or colleague who might enjoy the discussion as well.
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Released:
Jan 13, 2021
Format:
Podcast episode

Titles in the series (100)

Want Instagrammers and YouTubers to mention your brand? Or do you want to influence an audience to buy your product? Winfluence - The Influence Marketing Podcast explores the world of influencer marketing from a strategic perspective to help your influence efforts align with driving business value. Host Jason Falls, author of the companion book Winfluence: Reframing Influence Marketing to Ignite Your Brand, interviews brand managers, agency strategists, software vendors and influencers themselves to uncover the art and science of influencing audiences to try, buy or think differently. There's a difference between using influencers and actually influencing. Discover that difference and explore both online and offline influence on Winfluence.