Renowned author, entrepreneur, and leadership teacher, Seth Godin returns to the podcast to discuss his incredibly timely and urgent new book:The Song of Significance: A New Manifesto for Teams. In a wide-ranging interview Seth challenges us to re-think the nature of work, asking are we going to engage in a race to the bottom, or a race to the top where the work we do is rich with meaning and purpose? In unpacking Seth's most personal work yet, we go deep on some big, important questions including: Why do bosses care where we work, why do we get so attached to false proxies, and what should meetings actually be for? Ultimately, we explore what leaders must do to re-imagine work for an entirely new era.But as is our custom, we start with the week in retail news, including the tsunami of earning's releases which continues to highlight increasingly challenging conditions, particularly among big ticket players (RH, Best Buy, and Lowes) and brands trapped in the unremarkable middle (Gap and Kohl's). Yet we see that remarkable retailers often defy gravity, as strong results from Anthropologie and Dick's Sporting Goods demonstrate. We also dip into Five Below's plans to open 400 new stores, before challenging Target's decision to pull Pride merchandise.We also announce that we will be taking the Remarkable Retail podcast on the road to the Lead Innovation Summit, where BMO Managing Director Simeon Siegel will be joining on stage to discuss what's new and what's next for DTC. If you want to join us, take advantage of our special discount code....RRxTheLeadSummit About Seth GodinSeth Godin is the author of 21 international bestsellers that have changed the way people think about work. His books have been translated into 38 languages. Godin writes one of the most popular marketing blogs in the world, and two of his TED talks are among the most popular of all time. He is the founder of the altMBA, the social media pioneer Squidoo, and Yoyodyne, one of the first internet companies. Find out more at seths.blog. About UsSteve Dennis is an advisor, keynote speaker and author on strategic growth and business innovation. You can learn more about Steve on his       website.    The expanded and revised edition of his bestselling book  Remarkable Retail: How To Win & Keep Customers in the Age of Disruption is now available at  Amazon or just about anywhere else books are sold. Steve regularly shares his insights in his role as a      Forbes senior contributor and on       Twitter and       LinkedIn. You can also check out his speaker "sizzle" reel      here.Michael LeBlanc  is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice.   He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career.  Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast,       The Voice of Retail, plus  Global eCommerce Leaders podcast, and The Food Professor  with Dr. Sylvain Charlebois.    You can learn more about Michael   here  or on     LinkedIn. Be sure and check out Michael's latest venture for fun and influencer riches - Last Request Barbecue,  his YouTube BBQ cooking channel!