Meqa Smith, Founder of The Unforgettable Agency joins host James Mackey in our latest episode.Our guest speaker shares insights into the critical factors that contribute to hiring success, including leadership alignment, understanding the purpose of the business, and defining the right skills needed for the role.They discuss the challenges of identifying the factors that truly contribute to success in a particular environment and explore the concept of the halo effect. Our guest provides practical strategies for attracting the right talent, viewing jobs as products and candidates as customers, and creating a compelling landing page for candidates to apply.Meqa emphasizes the importance of balancing heads and hands with hearts and minds and shares examples of what documents to put in place of a traditional job description and suggests strategies for attracting the right talent.Chasing Stars: The Myth of Talent and the Portability of Performance hereWall Street Journal article here Thank you to our sponsor, SecureVision, for making this show possible! Our host James Mackey Follow us:https://www.linkedin.com/company/82436841/#1 Rated Embedded Recruitment Firm on G2!https://www.g2.com/products/securevision/reviewsThanks for listening!