Forget reading all the "how-to" books to become a masterful storyteller. In this episode, I'm sharing the homework assignment I gave my students in Easy Emails for Impact.The homework assignment? Watch 15 minutes of stand-up comedy before our next session.Here's why there's magic (and a method) you can apply from my favorite comedians:Creating a simple hook to engage your audience immediatelyA compelling story arc without sounding like a high school 5-paragraph essaySuper approachable and relatable, normalizing fails and missteps Masterful editors! Say it with fewer words! (this is a game-changer when you apply it to your own messaging)Draw inspiration from your favorite comedians because it's a lot more fun to laugh, write with ease, connect with your ideal audience, build trust, and grow your business.Plus, learn how to transition from a story to an irresistible call-to-action seamlessly! Rate + Review the Purpose and Profit Club Podcast to enter our giveaway by February 14, 2023! Details here.Resources mentioned: Easy Emails for Impact: My email marketing course for nonprofits, consultants, and social impact businesses. Learn more here: www.splendidcourses.com/easyemails Amplify Social Impact: My signature digital marketing and online fundraising course. If you’re ready to start a profitable digital ambassador program or influencer marketing program, this course is for you! Sign up for my free masterclass and get $200 off the course here. Private coaching: This is the fastest way to kickstart your growth and have support, strategy, and momentum to grow sustainably without burning out. Start by scheduling a discovery call here. Follow us on Instagram and LinkedIn. For more information about Christina and Splendid Consulting, visit www.splendidatl.com Join the Purpose and Profit Club weekly newsletter here. Music by The Selmanaires, featuring "Selmanaire Rock."