Nikki Rausch “The Sales Maven” teaches salespeople how to have more effective sales conversations while maintaining rapport and keeping the relationship intact. She also teaches how to overcome the fear of rejection by fundamentally changing the way you view sales: It’s something you do with someone, not to them. Learn how to shift your mindset to overcome fear in this episode of Negotiations Ninja.  Outline of This Episode [1:23] Learn more about Nikki Rausch [1:45] Maintaining rapport while selling [3:14] Nikki’s strategy for overcoming rejection  [8:21] Why stories are powerful in B2B sales [10:56] Salespeople are guides—not heroes [13:23] The importance of questions in sales Resources & People Mentioned Get Nikki’s “Closing the Sale” eBook for FREE Connect with Nikki Rausch Nikki’s website The Sales Maven Podcast Connect with Nikki on LinkedIn Connect With Mark Follow Negotiations Ninja on Twitter: @NegotiationPod Connect with Mark on LinkedIn Follow Negotiations Ninja on LinkedIn Connect on Instagram: @NegotiationPod Subscribe to Negotiations Ninja