20 min listen
How Localization Skyrockets Growth
ratings:
Length:
20 minutes
Released:
Jul 6, 2016
Format:
Podcast episode
Description
What happens when a young company uses localization as a primary growth strategy in its early expansion stages, instead of waiting until it builds greater brand recognition and a stronger global footprint? Georgia Vidler, localization manager for Canva, joins us to discuss how localization helped this Australian provider of online design tools gain 10 million users in a matter of months—and why localization continues to fuel skyrocketing growth.
Released:
Jul 6, 2016
Format:
Podcast episode
Titles in the series (100)
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