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    Globally Speaking

    Globally Speaking

    Globally Speaking

    ratings:
    Length:
    142 episodes
    Language:
    English
    Format:
    Podcast

    Description

    Conversations on the challenges of unlocking global understanding and creating hyperlocal customer experiences.
    Language:
    English
    Format:
    Podcast

    Episodes1 - 10 of 142 episodes

    Title

    From dream to reality: shaping the future of localization with AI

    “Companies are nowadays expected to seamlessly cater to client preferences and deliver ...

    20 minutes
    		Mar 15, 2024

    AI Dialogues: exploring the significance of training AI models

    It's AI bingo at the moment! Everyone's talking about it - but did you know that the qu...

    20 minutes
    		Feb 15, 2024

    The journey from translator to launching a language services provider. An insider’s view.

    In this second Globally Speaking Podcast, dedicated to the localization supply chain, f...

    20 minutes
    		Jan 22, 2024

    Over delivering at localization for Under Armour

    How can a company set up a localization program from scratch? What are the important cr...

    20 minutes
    		Nov 20, 2023

    Unlocking the grid: the fascinating story of what3words' unique localization journey

    ‘Hurt. Soap. Blows.’ In case you are wondering, we haven't gone crazy, these are just ...

    20 minutes
    		Oct 24, 2023

    AI Dialogues: humans vs. LLMs’ language learning

    It’s completely natural for humans to attribute human characteristics to generative AI ...

    20 minutes
    		Sep 27, 2023

    Localization lead on Google's International Growth Team

    When it launched 25 years ago, coffee brand Tim Hortons did better than competitors in ...

    20 minutes
    		Jul 20, 2023

    Qualtrics - how to introduce empathy to your customer experience

    You’d be forgiven for thinking that brands with a physical presence will always be trus...

    20 minutes
    		Jun 28, 2023

    Product localization in China: pitfalls and exciting trends

    A third of the world's websites are in English. And yet only 5% of Internet users speak...

    20 minutes
    		Jun 09, 2023

    How can cultural savvy (or the lack of it) make or break a global campaign?

    In France, the Big Mac, McDonald's favourite burger, has the same name as in English an...

    20 minutes
    		May 09, 2023