20 min listen
Unpacking Localization Strategies for a Global Hospitality Brand
Unpacking Localization Strategies for a Global Hospitality Brand
ratings:
Length:
20 minutes
Released:
Nov 23, 2016
Format:
Podcast episode
Description
The 80/20 rule. User-generated content. De-centralized translation management. Some of the strategies Marriott International uses to achieve its globalization goals are breaking new ground–not only for one of the world’s most respected brands, but also for the hospitality industry worldwide.
Released:
Nov 23, 2016
Format:
Podcast episode
Titles in the series (100)
Will I Have a Job Five Years From Now?: Every translator today seems to be asking one question above all others. And the question is this--will we continue to have jobs in the future? Or... by Globally Speaking