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Bria Hammel: Pivoting in Times of Uncertainty + Expanding Into Commerce

Bria Hammel: Pivoting in Times of Uncertainty + Expanding Into Commerce

FromThe Interior Collective


Bria Hammel: Pivoting in Times of Uncertainty + Expanding Into Commerce

FromThe Interior Collective

ratings:
Length:
51 minutes
Released:
Jan 13, 2023
Format:
Podcast episode

Description

Bria Hammel: Pivoting in Times of Uncertainty + Expanding Into Commerce
As an interior designer, how do you keep your doors open during times of uncertainty? The short answer: Diversify your revenue streams and always, always be willing to pivot. Walking us through this process is Bria Hammel, the creative director and CEO of Bria Hammel Interiors. After over a decade of business, Bria has become adept at finding ways to keep her studio thriving despite any hardships in the national economy. Full service design, complete furnishing projects, spec homes, designs for full neighborhood developments, design expert consultations, a digital store, a physical store, events, and product collaborations–Bria knows how to do it all and how to do it all really, really well.
In this episode, Bria Hammel and I discuss:


First steps in starting a business
Handling stress as a business owner
How to maintain a small but nimble team
How to conservatively approach times of economic uncertainty
Pivoting as a business owner
The process of opening an e-commerce shop
Commerce startup costs
Pop up shops as a way to test brick and mortar locations
E-design service opportunities and benefits
Design consultations
And more!

Mentioned in this episode:
SOFTWARE & SERVICES

Designer for a Day 
Custom Shopify Development
EOS: Entrepreneurial Operating System
Quick Books
NetSuite

Thanks for listening to this episode of The Interior Collective. You can listen to our episodes on Spotify, Apple Podcasts,
Released:
Jan 13, 2023
Format:
Podcast episode

Titles in the series (46)

A podcast for the business of beautiful living presented by IDCO Studio. Equal parts advisor, collaborator, and trusted friend to interior designers around the world. I’m your host, Anastasia Casey -- bringing in interior designers and industry tastemakers to provide you with actionable advice for your own practice, from experts you already trust. Season 1 has a star studded line up including Shea McGee, Marie Flanigan, Jake Arnold, Clara Jung, Kelli Lamb, Gail Davis, Lindsey Borchard, Lauren Liess, Beth Diana Smith, Amber Lewis and so many more. We’ve assigned each guest a specific topic, for truly actionable, inspiring and strategic takeaways from each episode.