Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

The best music marketing campaigns of 2022, as chosen by Music Ally's experts

The best music marketing campaigns of 2022, as chosen by Music Ally's experts

FromMusic Ally Focus


The best music marketing campaigns of 2022, as chosen by Music Ally's experts

FromMusic Ally Focus

ratings:
Length:
47 minutes
Released:
Dec 21, 2022
Format:
Podcast episode

Description

Music Ally has just released its Campaign of the Year report (Get it for free here!) and so we finish the year with our annual podcast that highlights some of the best campaigns from 2022, chosen by the experts at Music Ally. The 2022 issue of our utterly essential Campaigns of the Year report has 60 highly-detailed case studies packed with data, KPIs, ideas and learnings – straight from the teams who did the best work of 2022. It’s a huge, vital resource for anyone working in music marketing, from DIY artist to major label. To pick out some jewels from 2022, I’m joined for our end of year party / marketing bonanza by: 

Eamonn Forde, writer Campaigns and Behind the Campaigns and Campaigns of the Year report; 
Marlen Hüllbrock, Head of Marketing and Audience at Music Ally;
and Magda Jędrzejevska, Training Executive at Music Ally. 

They each picked two campaigns from the report, explained why they are so good, and we spoke about how anyone listening can try to use these ideas for themselves.
Campaigns highlighted:
Eamonn: Eason Chan and Joakin Berg
Marlen: JVKE and Cate
Magda: Dapz on the map and Jagwar Twin
Report: Sandbox Campaigns of the Year report: download it for free now!
Webinar: Sandbox Best Campaigns of 2022: Actionable Insights and Strategies for 2023
Behind The Campaign :: Eason Chan
Behind The Campaign :: Joakim Berg
Muhammad Rashid cracking walnuts with his head: https://youtu.be/DonEdEUX0aI
------
? The Knowledge, Music Ally’s free weekly newsletter: musically.lnk.to/knowledgepo
? You may be eligible for a FREE Music Ally subscription, worth £399/year, via our corporate and sponsored subscriptions. If you work for a DSP, a major label, an indie label, or if you’re an artist manager, an employee of a CMO or a publisher, check here to see if you’re eligible: musically.com/subscription-options
Ⓜ️ Subscribe to Music Ally's industry-leading analysis, reporting and news: musically.com/subscribe
Instagram: https://www.instagram.com/musicallybiz
Twitter: https://twitter.com/musically
Facebook: https://www.facebook.com/musicallyfb

---

Send in a voice message: https://anchor.fm/musically/message
Released:
Dec 21, 2022
Format:
Podcast episode

Titles in the series (100)

Analysing vital music business topics in detail, as they emerge. In our Focus podcast, Joe Sparrow breaks down important stories with expert guests, who share their cutting-edge knowledge – in about 20 minutes. It'll keep you and your team on the cutting edge, and it'll take about the same time as making and eating a good sandwich! (We recommend doing both simultaneously for maximum deliciousness.) Ⓜ️ Subscribe to Music Ally's industry-standard service: https://musically.com/subscribe ? Music Ally’s free weekly newsletter, The Knowledge: https://musically.lnk.to/knowledgepo