This episode is brought to you by Sendlane.   Sarah and Roger say, “but honestly, having a mission and purpose driven brand means so, so much to us. Especially in this day and age when there's so many products out there. We’re absolutely trying to create something much more than a physical product.”   Today, we interview Sarah and Roger Cameron, Co-Founders of POM POM Skateboards. POM POM Skateboards is a brand that transcends boundaries by providing a platform for children, in particular girls, to fall in love with the wonderful sport of skateboarding.   We discuss:   * Their gratefulness for each other * How they make their marriage work: laughter and communication * Overview and origins of the two brands: POM POM Skateboards and Magical Go-Go * Starting in 2008 during a recession * Advice about doing business during a recession * How it started because Sarah didn’t see girls/women represented in skateboarding and snowboarding * The mission of the brand * Why POM POM resonates with kids and parents * Where to buy?   Join Ramon Vela and Sarah & Roger Cameron as we break down the inside story of POM POM Skateboards on The Story of a Brand.   For more on POM POM Skateboards, visit: https://pompomskateboards.com/  For more on Magical Go-Go, visit: https://magicalgogo.bigcartel.com/    Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand” on your favorite podcast player.   *   This episode is brought to you by Sendlane.   Alright, guys, here’s the deal: I have a gift for you from our primary sponsor — Sendlane. They’re giving away their online course eCommerce Academy - Email & SMS Marketing!   This course gives you the step-by-step playbook to drive more revenue and retention with email & SMS. This is typically a $500 package, but for our listeners, it’s entirely FREE when you get started with your FREE 14-day trial of Sendlane.   When you do, chat with their support team and let them know you’re one of our listeners to get full access to hours of course content that will help you make email marketing your #1 growth engine.   Visit https://storybrandgift.com to get the details, sign up for a free trial and get your gift!