39 min listen
Alyson Griffin, Intel: Augmented Reality Butterflies and The Power of Storytelling
FromEvent Experience
Alyson Griffin, Intel: Augmented Reality Butterflies and The Power of Storytelling
FromEvent Experience
ratings:
Length:
44 minutes
Released:
Oct 2, 2019
Format:
Podcast episode
Description
Alyson Griffin, VP of Global Marketing at Intel, shares why events are a powerful medium for storytelling. Along the way, we discussed virtually dissected frogs, snot bots, whales, Star Wars, and how Alyson made went from being a pharmacist to a global marketing VP. For the past three years, Alyson has been on a mission to spread awareness around Intel’s B2B Operations. Before working at Intel, Alyson spent 15 years at Hewlett-Packard which culminated in her role as Vice President of Americas Marketing.
Released:
Oct 2, 2019
Format:
Podcast episode
Titles in the series (100)
Kira Willner, Dow Jones: Breathing New Life into Media Brands with Events: Kira Willner is Executive Director of Brand Experience at Barron's Group, a Dow Jones Company. In this episode of IN-PERSON, Kira shares how Barron’s Group is breathing new life into many of its brands with live events, balancing the needs of... by Event Experience