29 min listen
Walgreen's Boots Alliance Kristof Neirynck on how empathy and purpose can lead to business success
FromBRAVE COMMERCE
Walgreen's Boots Alliance Kristof Neirynck on how empathy and purpose can lead to business success
FromBRAVE COMMERCE
ratings:
Length:
21 minutes
Released:
Mar 28, 2021
Format:
Podcast episode
Description
CMO of Walgreen's Boots Alliance Krisof Neirynck discusses how his company has kept up with massive change and expansion by keeping their clarity of purpose as a healthcare provider. He gives advice on how to navigate a brand portfolio that pleases your customers and is respectful to brands. Krisof also helps to clarify the line between privacy and personalization as a retailer. Lastly, he closes with a powerful story of bravery in fighting racism as a train guard in Europe. Hosted on Acast. See acast.com/privacy for more information.
Released:
Mar 28, 2021
Format:
Podcast episode
Titles in the series (100)
Kraft-Heinz's Elizabeth Bennett on creating solutions for consumers rather than products by BRAVE COMMERCE