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Leveraging B2B community for next-level growth with Jack Foster, VP of Marketing at WorkRamp

Leveraging B2B community for next-level growth with Jack Foster, VP of Marketing at WorkRamp

FromThe Stack


Leveraging B2B community for next-level growth with Jack Foster, VP of Marketing at WorkRamp

FromThe Stack

ratings:
Length:
34 minutes
Released:
Nov 16, 2022
Format:
Podcast episode

Description

B2B communities are hot right now and for a good reason. Having a loyal group of people rallied around your business is a crazy useful resource for growth. Investing in community and learning is how Jack Foster, VP of Marketing at WorkRamp, is driving next-level growth. Being a part of an LMS platform means that Jack understands the value of both community and learning, which is why she’s so committed to investing in both avenues. While LMS and community naturally complement each other, connecting and utilizing those strategies together with the rest of the business leaves no room for error in her tech stack. That’s why Jack runs everything through RevOps and relies on HubSpot as much as possible.Main Takeaways:The value of investing in training and enablementBuilding community into your strategy and tech stackKeeping a smooth-flowing tech stack with RevOpsDan’s Top Tools:Mighty NetworksAirMeetGong.ioJoin us every week as we journey to the bleeding edge of the modern tech stack.  You’ll hear from real experts on how to nail your strategy, build a revenue machine and take your sales to the next level.
Released:
Nov 16, 2022
Format:
Podcast episode

Titles in the series (47)

If you want to nail your strategy, build a revenue machine and take your sales to the next level ⁠— it’s time to look at your tech stack. Each week host Dan McGaw, CEO and founder of McGaw.io takes us to the bleeding edge of the modern tech stack. He speaks with people who are killing it in product, ops, sales, marketing and beyond to uncover the tech stack that’s making their wildly ambitious revenue goals a reality.