Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Why “Branding” Matters to the Modern Nonprofit

Why “Branding” Matters to the Modern Nonprofit

FromA Modern Nonprofit Podcast


Why “Branding” Matters to the Modern Nonprofit

FromA Modern Nonprofit Podcast

ratings:
Length:
47 minutes
Released:
Sep 7, 2022
Format:
Podcast episode

Description

A lot of people will tell you that your nonprofit “brand” is critical to your success, but what is a brand anyway?

Is it a logo? A color palette? More visibility? Or the right messaging?

In this episode, branding master Beth Brodovsky joins Tosha to talk about what branding actually is, how it’s misunderstood and why it impacts every corner of your organization.
Beth is the President of Iris Creative Group, a marketing consulting agency that works only with nonprofit organizations. She and her team have helped dozens of nonprofits develop strong brand messaging to drive support for their missions.
You can learn more about Iris at www.iriscreative.com.
Or email beth@iriscreative.com to get a copy of her free “Are You Ready for a Rebrand” guide.
Thanks for listening and be sure to subscribe for new episodes every week!
For more nonprofit accounting resources check out www.thecharitycfo.com
Released:
Sep 7, 2022
Format:
Podcast episode

Titles in the series (86)

A Modern Nonprofit Podcast, powered by The Charity CFO, explores the most important business and culture topics in the nonprofit sector. Hosted by Tosha Anderson, each episode will feature an informative, lighthearted and insightful discussion about what’s trending in today’s organizations. This podcast is designed for nonprofit leaders and listeners alike, and we thank you for making this podcast part of your day!