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B Corp bourbon: Maker's Mark MD Rob Samuels on whiskey sustainability & more

B Corp bourbon: Maker's Mark MD Rob Samuels on whiskey sustainability & more

FromDrinks Adventures - Wine, beer, whisky, gin & more with James Atkinson


B Corp bourbon: Maker's Mark MD Rob Samuels on whiskey sustainability & more

FromDrinks Adventures - Wine, beer, whisky, gin & more with James Atkinson

ratings:
Length:
26 minutes
Released:
May 11, 2022
Format:
Podcast episode

Description

A podcast for lovers of wine, beer, liquor (incl. whisky, whiskey, bourbon, vodka tequila etc) and cocktails, Drinks Adventures hosts wine makers, brewing and distilling experts, sommeliers, bartenders & more.B Corp is a certification program that measures a company’s entire social and environmental impact.There are now more than 4000 Certified B Corporations around the world, several of which we’ve featured on this podcast: Sipsmith Gin, Stone & Wood Brewing Company, and South Australian winery Unico Zelo.In February, Maker’s Mark joined this elite group of businesses. It’s the first distillery in Kentucky and the largest distillery in the world to achieve B Corp certification.And in this special episode of the Drinks Adventures podcast – produced with the support of Maker’s Mark – you’re going to hear about some of the environmental initiatives it’s undertaken to safeguard the future of bourbon, which of course is ultimately an agricultural product.You may also like:https://drinksadventures.com.au/2021/07/22/baxter-holmes-espn-nba-wine/ (The NBA’s wine obsession, with Baxter Holmes of ESPN: S10E1)
https://drinksadventures.com.au/2022/02/03/jukes-cordialities-by-matthew-jukes-now-in-australia/ (UK wine writer Matthew Jukes on non-alc wine & more: S12E1)
https://drinksadventures.com.au/2021/11/02/chuck-hahn-50-year-global-brewing-odyssey-s11e2/ (Brewing legend Chuck Hahn's 50-year global brewing odyssey: S11E2)
https://drinksadventures.com.au/2019/12/16/tommys-margarita-cocktail-creator-julio-bermejo-s4e8/ (Iconic cocktails: Julio Bermejo, creator Tommy’s Margarita cocktail: S4E8)

We’re joined this episode by Rob Samuels, an eighth generation whiskey maker and the grandson of Maker’s Mark founder, Bill Samuels Senior.And also with us is Trent Chapman, marketing director Oceania for Beam Suntory, Maker’s Mark’s parent company.Later on in the interview, we cover the ingredients and production practices that underpin the Maker’s Mark style, and the evolution of the bourbon industry in Kentucky, where ten new distilleries opened in 2021.The B-Corp milestone comes as Maker’s Mark continues its rapid growth in markets such as Australia.The distillery released a new expression, Maker’s 46, in 2010. But the international growth has largely been driven by classic Maker’s, which for almost 60 years was the only whiskey it produced.I asked Rob first up about the significance of this singular focus by Maker’s, at a time when many of its peers are seemingly bringing out new whiskies every other week.More must-listen episodes:https://drinksadventures.com.au/2020/08/20/two-paddocks-pinot-noir-sam-neill-on-his-wine-obsession-s6e6/ (Two Paddocks wine with Sam Neill, pinot noir obsessive: S6E6)
https://drinksadventures.com.au/2019/12/09/jancis-robinson-on-the-changing-world-of-wine-s4e4/ (Wine critic Jancis Robinson on the changing world of wine: S4E4)
https://drinksadventures.com.au/2021/12/02/tara-nurin-historian-on-women-in-beer-sensory-expert-briony-liebich-s11e6/ (Brewing historian Tara Nurin, and beer sensory expert Briony Liebich: S11E6)
https://drinksadventures.com.au/2021/02/26/mr-black-spirits-founder-tom-baker-podcast/ (Cocktails meet coffee with Mr Black Spirits: S8E5)

Tags: gin, distilling, distillery, distiller, liquor, craft spirits, cocktail, cocktails, drink, drinks, wine, winemaking, winemaker, viticulture, beer, craft beer, brewing, agave, tequila, mezcal, bartender, bartenders, sommelier, sommeliers, cicerone, whisky, whiskey, cognac, bourbon, vodka, vineyard, mixology
Released:
May 11, 2022
Format:
Podcast episode

Titles in the series (100)

Wine lover? Craft beer fan? Drink whisky, bourbon, cognac or rum? Or maybe it's gin or vodka or mezcal you're into? Based in Australia, but globally minded, Drinks Adventures covers all these drinks and more: Japanese sake, cider, tequila, champagne, cocktails... we could go on! Listen in as award-winning drinks writer James Atkinson interviews the world's biggest names in craft brewing, winemaking, distilling and mixology, along with sommeliers, mixologists, sake samurais, masters of wine and certified cicerones.