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What’s It Like Client-Side? - Emma Brooks, Marketer

What’s It Like Client-Side? - Emma Brooks, Marketer

FromSweathead, A Strategy Podcast


What’s It Like Client-Side? - Emma Brooks, Marketer

FromSweathead, A Strategy Podcast

ratings:
Length:
36 minutes
Released:
Mar 23, 2019
Format:
Podcast episode

Description

Emma Brooks leads marketing at Toronto's Wattpad. Wattpad serves stories to 70 million people around the world every month. Many of the authors are anonymous and many share as they write. Some of the stories are making their ways into books and movies. It's an intimate community where people are able to share ideas that haven't always belonged elsewhere. Also, Emma worked in advertising for over a decade. 

So, we discuss:
- The stories and community of Wattpad 
- Why Emma decided to leave advertising
- What it's like on the other side

You can find Emma here: https://twitter.com/ejbrooks
 
For more strategy talk:
1. Strategy newsletter: http://www.markpollard.net/email-newsletter/
2. Strategy drawings: http://www.instagram.com/markpollard 
3. Strategy Twitter: http://www.twitter.com/markpollard
4. Join 5,000+ strategists: http://www.sweathead.co
New book "Strategy Is Your Words" out soon.
Released:
Mar 23, 2019
Format:
Podcast episode

Titles in the series (100)

How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our fifth year and have surpassed 1,200,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.