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When A Strategist Runs The Agency - Samanta Judez, MD

When A Strategist Runs The Agency - Samanta Judez, MD

FromSweathead, A Strategy Podcast


When A Strategist Runs The Agency - Samanta Judez, MD

FromSweathead, A Strategy Podcast

ratings:
Length:
36 minutes
Released:
Feb 5, 2019
Format:
Podcast episode

Description

Samanta Judez is Managing Director of DDB Barcelona. Before this, she was the agency's CSO. She isn't alone as a planner-turned-agency-leader but the convention is to reserve the role for someone from account management. So, what can a planner bring to agency leadership?

We discuss:
- What an MD does
- How to know if this path is for you
- Planning in Spain
- Barcelona's long history of creativity 
You can find Sam at https://twitter.com/samjudez13

 
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New book "Strategy Is Your Words" out soon.
Released:
Feb 5, 2019
Format:
Podcast episode

Titles in the series (100)

How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our fifth year and have surpassed 1,200,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.