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    Extreme Is Clear - Fredrik Öst, Creative Director

    Extreme Is Clear - Fredrik Öst, Creative Director

    FromSweathead, A Strategy Podcast

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    Extreme Is Clear - Fredrik Öst, Creative Director

    FromSweathead, A Strategy Podcast

    ratings:
    Length:
    57 minutes
    Released:
    Dec 4, 2018
    Format:
    Podcast episode

    Description

    Fredrik Öst is Founder and Creative Director of Stockholm agency Snask. Snask makes bold, frank, outspoken work. This is why I've had a crush on them for two years, which was nine years into their existence.

    We discuss:
    - Fredrik's philosophy on what makes good work
    - The importance of extremes
    - How frankness doesn't work in all cultures
    - The importance of side projects
    - The beauty of making mistakes
    - Fredrik's time in the military
    - Fredrik's experience as a Korean adoptee in Sweden
    - The importance of manifestos

    You can find Snask at http://www.snask.com/ and https://www.instagram.com/snasksthlm/.

    More Internets:
    Instagram http://www.instagram.com/markpollard
    Strategy class http://www.skl.sh/markpollard
    Articles http://www.markpollard.net
    Released:
    Dec 4, 2018
    Format:
    Podcast episode

    Titles in the series (100)

    How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our fifth year and have surpassed 1,200,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.