Can you imagine harnessing the power of email to easily generate leads to your business, to have your emails be the one that are welcomed and read, to be the stars of your subscribers inboxes? You’re in luck because today’s guest is LeeAnn Marie Webster is an email marketing expert who is on a mission to get you to love email marketing. LeeAnn created “Email With Heart” to give entrepreneurs a structure for utilizing email to more effectively grow their own business without being sleazy and cheesy. She’s a recovering attorney, a tri-athlete, a Moth Story Hour winner and also she, along with her team produces Maryanne’s Donor Attraction Forum.  Key Takeaways:Sending newsletters to somebody without their consent can be considered a crime. If your emails get reported as spam, or they often get ignored, your email provider is going to flag you. Write something that’s relevant to your audience. Connect with them through your content, give practical advice. When you write, remember that you write to a person. The energy of how you create something will be felt by the reader intuitively. If you come into it feeling ashamed that you’re bothering someone, people might feel like it is a bother. They won’t feel good about consuming your content. Don’t be afraid to let people go. If they’re not engaging, that means that they’re not your people - keeping them in your list would hurt your email marketing since email providers consider statistics like opening rates.  “ If people aren’t engaging, if they don’t wanna be on there then it doesn’t matter. What you want are people who love you, who are reading and participating - that’s a very special relationship you’re building with the people on your list so honor it because if you can honor and develop it then a 500 person list will give you more than a 16,000 list.”“I like to have a place that captures content ideas I have… Jot those things down somewhere so that you have a list so that when you go to write your email, there’s ideas already there for you to pick from. You might get divine inspiration.”“The people that you’re letting go are people who haven’t been opening, haven’t been engaging - they’re not doing you any good, in fact, they’re actually hurting you. ” - LeeAnn Marie Webster Connect with LeeAnn Webster: Website: https://leeannmariewebster.com/  Facebook: https://www.facebook.com/busygirlsguide/  Instagram: https://www.instagram.com/leeannmwebster/  LinkedIn: https://www.linkedin.com/in/leeannwebster/  YouTube: https://www.youtube.com/user/BusyGirlsGuide    Be more confident, credible & convincing to your board & supporters without feeling rejected, ineffective, or pushy.Learn to manage your mindset, lead yourself and others more effectively and have the meaningful conversations that drive your most important work. Get your free starter kit today at  www.theinfluentialnonprofit.com