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How GoNanas Cultivated 2,000+ Brand Ambassadors with Co-Founder Morgan Lerner

How GoNanas Cultivated 2,000+ Brand Ambassadors with Co-Founder Morgan Lerner

FromMissions to Movements


How GoNanas Cultivated 2,000+ Brand Ambassadors with Co-Founder Morgan Lerner

FromMissions to Movements

ratings:
Length:
37 minutes
Released:
Jul 27, 2022
Format:
Podcast episode

Description

When a 2 year old business launches during the pandemic, sells millions of dollars in product, and attracts more than 2,000 ambassadors reaching a collective 20 million people every single month, you know they’re onto something.Morgan Lerner, CEO and Co-Founder of GoNanas (the #1 banana bread mix in the world), does it all - from strategy, to sales, to product development. I am SO impressed with how Morgan runs her company while making time to cultivate genuine appreciation for their thousands of ambassadors.If you’ve ever wondered whether an ambassador program makes sense for your organization, this is the episode for you!Episode Partner: This episode is presented by LoudCrowd, the social CRM where you can organize social tags, build a curated library of content, and segment UGC growth programs. Whether focused on spreading a movement, growing customer loyalty or growing your fan base, there is a UGC strategy for any organization! Learn more and sign up for a 10-day free trial here. Resources & LinksShop GoNanas delicious banana bread mixes on their website and follow them on Instagram at @go_nanas. You can connect with Morgan at morgan@eatgonanas.com or on Instagram at @morgan.lerner.Check out my NEW $27 mini course, Visible Reach In A Week. In 30 minutes, you’ll learn how to create a $3 a day ad campaign that will drive brand awareness with your supporters.Check out some of Morgan’s favorite people to follow: fitness influencer @aubrewinters, @healthygirlkitchen for amazing recipes, and @oat.haus, a female-founded company that makes delicious granola butter.Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you. 
Released:
Jul 27, 2022
Format:
Podcast episode

Titles in the series (100)

Digital marketing and social media trends seem to change every day. It can be hard to know where to spend your time, energy, and money to make an impact. Each Wednesday, join Dana Snyder, digital strategist for nonprofits and CEO and Founder of Positive Equation, as she interviews guests sharing real-world digital marketing case studies from organizations making a positive impact in the world and short-form episodes with actionable social media tips to implement right away. Whether you’re looking to enhance your social media strategies, launch a big campaign or just hear some great advice to feel inspired, this is the podcast for you. Let’s turn your mission into a movement! www.positiveequation.com Instagram: @positivequation