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How To Apply Ethical Storytelling to Your Marketing Efforts with Maria Bryan

How To Apply Ethical Storytelling to Your Marketing Efforts with Maria Bryan

FromMissions to Movements


How To Apply Ethical Storytelling to Your Marketing Efforts with Maria Bryan

FromMissions to Movements

ratings:
Length:
26 minutes
Released:
Feb 7, 2024
Format:
Podcast episode

Description

Today, we're exploring the depth and responsibility of trauma-informed storytelling with Maria Bryan, who will guide us through the intricate process of sharing these sensitive narratives within the nonprofit marketing world, ensuring that the dignity of those who have bravely lived these stories is not compromised. Maria's expertise in trauma-informed storytelling will light a path for marketers and communicators to follow as she breaks down the differences between story owners, storytellers, and story receivers, and why consent is so important.You'll hear how Thistle Farms uses consent forms, the comprehensive resources you can find at Ethical Storytelling, and how nonprofits can empower individuals to share their experiences on their own terms with respectful and protective practices.Resources & LinksConnect with Maria on her website and LinkedIn, and tune in to her podcast, When Bearing Witness, to further explore trauma-informed storytelling.Visit Ethical Storytelling to access a free media consent form.Maria recommends looking at Thistle Farms’ Instagram and specifically looking at this post. She also recommends the Love 146 Language & Media Guide.Applications are closing soon for my Monthly Giving Mastermind program! Ready to build a dedicated community of recurring donors to generate consistent revenue? Let's make it happen together. Learn more and apply here.Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you. Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! Head to YouTube for helpful digital marketing how-to videos and podcast teasers Want to book Dana as a speaker for your event? Click here!
Released:
Feb 7, 2024
Format:
Podcast episode

Titles in the series (100)

Digital marketing and social media trends seem to change every day. It can be hard to know where to spend your time, energy, and money to make an impact. Each Wednesday, join Dana Snyder, digital strategist for nonprofits and CEO and Founder of Positive Equation, as she interviews guests sharing real-world digital marketing case studies from organizations making a positive impact in the world and short-form episodes with actionable social media tips to implement right away. Whether you’re looking to enhance your social media strategies, launch a big campaign or just hear some great advice to feel inspired, this is the podcast for you. Let’s turn your mission into a movement! www.positiveequation.com Instagram: @positivequation