Generosity beams across the globe on every GivingTuesday, and 2022 will be no different (it’s backed by data!)Last year, roughly 35 million adults participated, raising $2.7 billion dollars, just in the US! Woodrow Rosenbaum is the Chief Data Officer for GivingTuesday, and in this episode, we discuss why it's so important for organizations to play an active role in the day, the need for more diverse donors, and the incredible potential for what this year could hold. You’ll also hear why small and mid-sized organizations are growing faster than ever on GivingTuesday and the resilience we need if we’re going to weather the upcoming economic storm.Let’s make this the best GivingTuesday yet!Episode Partner: This episode is presented by Givebutter and MemoryFox.Nonprofits use Givebutter to replace multiple tools so they can launch fundraising campaigns, events, and auctions, communicate with their donors through email and free text blasts, update their websites’ donate buttons and collection forms, and access a built-in CRM—all in one place. P.S. They just launched a free game-changing auction platform you'll want to check out! Create your FREE account here!Click HERE to sign up for our fun and free webinar on November 10th!MemoryFox makes it easy to collect Community Generated Content through a secure, guided and custom-branded platform. You’ll be able to share authentic and relatable content, reach more people, and grow your impact. Set up a demo with one of their storytelling experts at memoryfox.io/dana, plus get 10% off!Resources & LinksIf you want to make this Giving Tuesday even butter than last year, join Floyd Jones and I for a fun and free webinar: How To Set Up Your GivingTuesday Campaign in 1 Hour Without Pulling Your Hair Out! on November 10th. Go to positiveequation.com/givebutter to sign up and find out how your organization can qualify for $50,000!Set up a demo with one of MemoryFox’s Set storytelling experts at memoryfox.io/dana, plus get 10% off!Learn more about GivingTuesday on their website, and you can also explore the work Woodrow is doing with the Data Commons. Connect with Woodrow Rosenbaum on LinkedIn.Want to make Missions to Movements even better? Take a screenshot of this episode and share it on Instagram. Be sure to tag @positivequation so I can connect with you.