In this episode of the Fundraising Masterminds Podcast, we'll be diving into the deep topic of how to segment your nonprofit marketing efforts: in a nutshell, reaching people who care about your organization.
Join us as we discover the importance of segmenting your audience for efficient and impactful communication. By categorizing donors based on recency, frequency, and gift amount, you can ensure that your message reaches the right people at the right time.
And remember, it's all about friendraising in the end! Cultivating lasting partnerships is the key to successful nonprofit marketing, and engaging with active givers, fostering relationships with monthly partners, and investing time in major donors are vital strategies for balancing resources with results.
So tune in today to learn how to effectively reach people who actually care about your organization, and learn how to build lifelong partnerships with your donors, all through segmented nonprofit marketing. This is an episode you won't want to miss!
Remember to subscribe to our channel for more helpful nonprofit tips and tricks.






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STOP FUNDRAISING.  Get back to basics with....DEVELOPMENT BASICS
The Biblical Basis for Development for Nonprofit Leaders
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NEED HELP WITH YOUR NONPROFIT?
Most nonprofits are under-funded.  Even if you think your nonprofit is doing well, we've found you could be doing much better.   However, most nonprofits don't have a clear development strategy that keeps them grounded.  As a result, they "get creative" and "try new things" based on what is popular or trending, or they get comfortable with where they are at and don't realize the dangers they will be facing in just a few short years.
The Perfect Vision Dinner Course is a 20-week "live video" course that addresses this problem head on.  The course was developed by Jim Dempsey after 38+ years as a Senior Development Director at Cru.  After Jim had personally done over 2,500 vision dinners in his lifetime and raised over $1 billion worldwide, Jim and Jason have partnered together to bring you Fundraising Masterminds.   Our first course, The Perfect Vision Dinner is a time-tested proven formula that will introduce our development system and grow your nonprofit to its maximum potential.
The course includes 20-hours of personalized development coaching from Jim Dempsey and Jason Galicinski and also includes a real-time community group where you have access to everyone attending the course and also our Masterminds throughout the course.
The goal for this course is to fully equip you with a Biblical basis for Development so that you can Win, Keep and Lift new partners to higher levels of involvement with your nonprofit.
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