On this episode Leo interviews Stefano Santelmo, Europe Sales Manager working in the Dental industry. First Brexit, then COVID-19. Now more than ever, global professionals face a volatile, uncertain and complex business environment. Actionable advice on how to navigate this new normal international business people are experiencing.Follow The International Business Podcast on LinkedIn: https://www.linkedin.com/company/65338319/ -Connect with Stefano on LinkedIn: https://www.linkedin.com/in/stefano-santelmo-9b339b79 -Company website: https://www.premiumplusuk.com -Premium Plus designs, manufactures and sells a range of quality dental products. With a very long history of selling dental products and some frustration on what was available on the market, we began manufacturing and marketing Premium Plus products about 20 years ago. Our quick success kept us going and after starting with simple disposable products we moved onto rotary and prophylaxis products, and finally small equipment. As a manufacturer who sells wholesale and retail from our offices in the UK, the US, Japan and Hong Kong we very quickly understood that value is what attracted our customers but our quality is what keeps them coming back.Connect with Leonardo on LinkedIn: https://www.linkedin.com/in/leonardo-marra26/