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#28: Digital marketing and brand management With Robert Franklin

#28: Digital marketing and brand management With Robert Franklin

FromThe International Business Podcast


#28: Digital marketing and brand management With Robert Franklin

FromThe International Business Podcast

ratings:
Length:
22 minutes
Released:
Jul 20, 2020
Format:
Podcast episode

Description

On this episode Leo interviews Robert Franklin. Aside from international marketing strategies, they'll be discussing about how business could be one of the antidotes to rising nationalism. Robert has more than 10 years of digital and international marketing experience based in the US, China, and Japan. Robert (Bobby) has an international MBA, Six-Sigma Green Belt certification, and Mandarin Chinese background. With a special focus on brand marketing and digitalization, he uses various platforms and tools to help align and improve organizations’ online and offline marketing and communication efforts. Currently Bobby is International Marketing Manager at Giti Tire, and is also actively involved with the American Chamber of Commerce in Shanghai. He also has traveled to 38 countries for business and pleasure, and enjoys helping build beneficial connections and understanding across borders.Connect with Robert on LinkedIn: https://www.linkedin.com/in/robertfranklin1/ -LinkedIn company page: https://www.linkedin.com/company/giti-tire - Self-learning is of paramount importance in the business world, listen to your international peers and step up your game.Connect with Leonardo on LinkedIn: https://www.linkedin.com/in/leonardo-marra26/ -Follow the page on LinkedIn: https://www.linkedin.com/company/65338319/
Released:
Jul 20, 2020
Format:
Podcast episode

Titles in the series (100)

If you work across time zones, cultures and borders, this is the show for you. Leo interviews experts from around the globe, across several industries. Engaging conversations to uncover their challenges and draw insights that can help you becoming better international business leaders. Follow the show on LinkedIn: https://www.linkedin.com/company/the-international-business-podcast