29 min listen
How Big Companies Can Be The Disruptors Not The Disrupted
How Big Companies Can Be The Disruptors Not The Disrupted
ratings:
Length:
31 minutes
Released:
Apr 11, 2016
Format:
Podcast episode
Description
This is the 2nd post in a two-part series featuring Fidelity thought leaders. Find the first post here.
It seems that every innovation story you hear today comes out of a start-up. Big companies are often described as dinosaurs, slow with trouble pivoting. So what can big companies do to ensure they too make it a habit of creating an environment for disruption? Big companies today would benefit from thinking about what they can do to prepare for a new environment where business changes at ever corner. What can big companies do to make themselves more nimble, better able to pivot and competitive in the marketplace? Evan Gerber, VP of Digital Strategy and Mobile at Fidelity knows a thing or two about disruption. He believes big companies can be just as innovative and disruptive as small companies—they just need the right approach.
An avid technophile and self proclaimed device geek, Gerber is fascinated by the interplay of business, technology, and consumer behavior. Evan's first engagement in the mobile space was over a decade ago, and he has been at the forefront of developing customer experiences across multiple devices ever since.
In this podcast you will learn:
Key patterns or trends that disruptors offer
The conditions for an organization to disrupt
How can brands move faster to be the disruptor, not the disrupted
How large brands can leverage their size to cause disruption
It seems that every innovation story you hear today comes out of a start-up. Big companies are often described as dinosaurs, slow with trouble pivoting. So what can big companies do to ensure they too make it a habit of creating an environment for disruption? Big companies today would benefit from thinking about what they can do to prepare for a new environment where business changes at ever corner. What can big companies do to make themselves more nimble, better able to pivot and competitive in the marketplace? Evan Gerber, VP of Digital Strategy and Mobile at Fidelity knows a thing or two about disruption. He believes big companies can be just as innovative and disruptive as small companies—they just need the right approach.
An avid technophile and self proclaimed device geek, Gerber is fascinated by the interplay of business, technology, and consumer behavior. Evan's first engagement in the mobile space was over a decade ago, and he has been at the forefront of developing customer experiences across multiple devices ever since.
In this podcast you will learn:
Key patterns or trends that disruptors offer
The conditions for an organization to disrupt
How can brands move faster to be the disruptor, not the disrupted
How large brands can leverage their size to cause disruption
Released:
Apr 11, 2016
Format:
Podcast episode
Titles in the series (100)
When Customer Service and Sales Are Managed Under One CCO: Not every company's Chief Customer Officer has the same scope. For example at DoubleDutch, Chief Customer Officer manages both the customer service and sales teams. In this podcast Chief Customer Officer Annie Tsai talks about her... by The Modern Customer Podcast