**This episode is brought to you by WeStock.io. WeStock streamlines the product request process and helps your brand get on retail shelves faster. Learn more at WeStock.io and when scheduling a demo, use promo code ConsumerVC for 25% off for your first year.**David Goldberg is a General Partner at Corigin Ventures. Corigin Ventures is a New York based venture capital firm leading seed stage investments in the founders defining the future of daily living. Some of their investments include Perch Interactive, The Inside, Classpass and Imperfect Foods. Previously, David Founder/CEO of FreshNeck, an online, subscription-based, men's neckwear exchange service. He also was the Assistant District Attorney, representing the people of Brooklyn, New York and then worked at Merrill Lynch and Jefferies & Co.You can follow David on Twitter @davidrgoldberg. If you are a founder and working on something innovative, have a question you’d like to hear VCs or founders answer on the show you can DM him and follow me on Twitter @mikegelb. You can also follow for episode announcements @consumervc.A book that inspired David professionally is Measure What Matters by John Doerr. A book that inspired David personally is Reboot by Jerry Colonna.In this episode you will learn - How did David go from a criminal defense attorney to finance to founding freshneck.com? What compelled him to shift to angel investing and transition to venture capital and how did some of your prior experiences help him as an investor? How Corigin came together? At the seed stage, what is he looking for? A walk through his diligence process.When personalization and customization are you differentiators, how do you scale? How is the sharing economy going to evolve? How he thinks about the consumerization of software. What he thinks about the future of venture capital? What’s one thing you would change about venture capital?What is his most recent investment and what makes him excited about it? What is one piece of advice that he has for founders of consumer companies?